Monday, October 18, 2010

Mr. Clean Ad

This advertisement is obviously for the Mr. Clean brand.  I can't tell if this is actually a real ad that was made in the street, or if it was just altered on a computer.  Either way, I think it is a very creative idea.  It seems like it would be guerilla marketing.  I think advertisement is comical for people to see, and it would catch people's attention because there is such a difference between the whiteness of the Mr. Clean stripe compared to the others.

I think advertisements like this are a better way to grab people's attention, because they are so unexpected from the audience that they want to look at the ad to see what it is about.  Guerilla marketing catches the attention better than internet advertisements or advertisements in magazines and newspapers because people have kind of tuned out those ads more because they expect them to be there.

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